Pure teamwork!

At Workhouse Marketing and Workhouse Studios every job we do for our clients is important, but the first big one for a new client is extra special, as there’s a lot of focus on it at both ends. They’re asking themselves ‘were we right to give the job to a new agency’ and we’re asking ourselves ‘have we done our new client justice’. So when the new brochure for CP Group landed last week we opened the boxes with a bit of trepidation. New range, new design, big set build, difficult photoshoot, sexy print job, so many things could go wrong….but….

…they didn’t! And both client and ourselves are chuffed to bits with the job…a brilliant new range of luxurious tiles called PURE from the CP Group.

Jen, who is the Senior Account Manager on CP, sent round the following internal email which I’m happy to share with the world….

 

We’ve finished the national launch of the new CP Group range and it’s been a long, hard summer to get here but if you haven’t already seen the brochure then have a look, it’s a beauty.

Client is well happy with it and hopeful the range will sell well so we get more work!

Thanks to the team;

Trig – for the branding, name, logo and strapline – bang on brief

Grez – for mind-blowing, amazing art direction and design work, and for generally being himself

Woody – for some of the best photography we’ve produced to date

Claire – for being a brill right-hand man throughout

Jamie ‘The Rear’ Brown – for modelling in the shower shot

Me – for making it happen in the first place

and everyone else who’s helped, advised, carried furniture, offered ideas, lent props, showed an interest. You’re legends.

Jen xx